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There Are Benefits to Being Social

Social media is becoming more popular for shops to market their business. It’s also enabling me to find shops to profile in our magazine.

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Finding a Facebook post with an image like this led me to identify a nice story for our magazine.

Is your shop using social media channels to market your business? Top Shops benchmarking survey data shows that leading machining businesses are increasingly using Twitter, Facebook and LinkedIn for that reason. In fact, I’m tracking social media more these days in an effort to identify shops to profile in our magazine. Here are a couple examples from the February issue of Modern Machine Shop.