How Valuable are Internal Blogs for Manufacturers?

Don’t cringe at the word “blog.” A private, internal blog may be an effective means to improve shop communication while retaining vital information.


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Well, you’ve found your way to our magazine’s blog. Hopefully that means you appreciate and value what it offers.
Because everyone out in Internet land can access it, it’s known as an external blog. But did you know that there are also password-protected internal blogs? I suggest considering how that type of communication device might be of value to your company.
Large businesses, including IBM, Microsoft and Northwestern Mutual, use internal blogs so that select people—not all Web surfers—can access and add to private information about current projects, company practices, and so on. Why shouldn’t a machining business have one?
This article touches on the value of internal blogs for manufacturers.
Also, read this one if you’d like tips for setting up an internal blog for your company.