Morris Group and Soraluce Announce Distribution Agreement
Morris Group Inc. has signed an agreement with Soraluce for exclusive rights to distribute the company’s product line throughout the United States.
Select Machining Technologies, a division of Morris Group Inc. (Windsor, Connecticut), has signed an agreement with Soraluce (Bergara, Spain), part of the Danobat Group, for exclusive rights to distribute the company’s product line throughout the United States. The agreement was made public during the Soraluce Summit March 20-22 at Soraluce’s new portal factory.
Soraluce manufactures large milling, turning, boring and multitasking machine tools, with work envelopes ranging to 8 meters high and 90 meters long. Larger work envelopes are available on request, as the company specializes in custom and turnkey solutions. Its primary markets are Germany and Italy, but its machines are used around the world for large-part machining applications such as oil and gas equipment, industrial vehicle engine blocks, and tool, die and moldmaking equipment.
“We are very pleased to represent Soraluce in the United States,” said Brad Morris, president and CEO of Morris Group. “With the addition of Soraluce’s wide range of products, solutions and services (including large-scale, heavy-duty portal and gantry milling/boring machines exhibited here at Soraluce’s new portal factory) to our existing lineup of CNC machine tools, Morris Group’s extensive distributor network now provides an even broader suite of advanced solutions to manufacturers of metal parts.”
Soraluce has extensive experience and a strong track-record, with more than 3,000 machines sold and a high customer retention rate. According to Rafael Idigoras, managing director of Soraluce, it was an important step to enter a distribution agreement with a strong partner in the United States in order to expand and strengthen its brand presence and market share.
The distribution agreement is part of Soraluce’s Strategic Plan 2017-2020, focusing on the expansion of the company’s product range, technological differentiation, the development of customer sectors and the consolidation of Soraluce’s presence in the new international markets.
To see what was new at the Soraluce Summit, click through the slideshow above.